Mortgage suitability with Stacy Brown, Interfinance
Join Stacy Brown, Business Development Manager and Mortgage Agent Level 2 at Interfinance for a webinar on Mortgage suitability.
Description:
Are you leaving deals on the table because a file doesn’t fit your go-to lender? Do you know exactly when to pivot from an A-lender decline to a B or Private solution — and how to explain that pivot to your client with confidence? This interactive webinar breaks down the full lending spectrum — A, B, and Private — so you can match every borrower to the right product, grow your close rate, and position yourself as the advisor clients trust and refer. Whether you’re newer to the industry or a seasoned agent looking to sharpen your suitability approach, this session delivers a practical framework you can apply to your very next file.
What You Will Learn:
- Understanding the Three Lending Channels – Walk away with a clear understanding of how A-lending, B-lending (alternative), and Private lending differ — not just in rates and terms, but in borrower profiles, qualification criteria, lender expectations, and risk tolerance. You’ll see the lending market as a spectrum, not a hierarchy.
- How to Identify Which Channel Fits – Learn a repeatable 5-Question Suitability Framework that you can apply to every new file. In under two minutes, you’ll know whether a deal belongs with an A-lender, a B-lender, or a Private lender — and you’ll know why.
- Value-Add Strategies for Every Deal Type – Discover specific strategies to increase your value to clients in each channel — from rate-shopping mastery on A-deals, to credit rehabilitation plans on B-deals, to building exit strategies that turn Private clients into long-term relationships.
- Real Case Studies – See three real-world deal scenarios walked through from intake to close — one A, one B, and one Private — including how the suitability framework guided each decision and where the broker added measurable value.
- The Business Case for Full-Spectrum Lending – Understand how mastering all three channels increases your addressable market, creates a multi-deal revenue path from a single client relationship, and generates the kind of referral stories that build a reputation.
Who Should Attend:
- Licensed mortgage agents and brokers at any experience level
- Agents who primarily work with A-lenders and want to confidently expand into B and Private
- Agents who handle alternative or private deals but want a stronger suitability framework
- Brokerage principals looking for professional development content for their team
Key Details:
- March 10, 2026
- 1:00 PM – 2:00 PM EST
- Virtual Session – Zoom link will be sent to registrants the day before the webinar
- Free for Members | $25 for Non-Members
- Earn 0.5-1 CE Hour
Meet Our Speakers
Stacy Brown
Business Development Manager & Mortgage Agent Level 2 at Interfinance
Stacy Brown is a Business Development Manager and Mortgage Agent Level 2 with over 20 years of experience in Canada’s mortgage industry, including time at major banking institutions. She specializes in helping mortgage professionals expand their expertise across the full lending spectrum — A, B, and Private — through education, practical frameworks, and relationship-driven support. Known for her approachable, broker-first philosophy, Stacy is passionate about empowering agents to serve more clients, close more deals, and grow their businesses with confidence.
